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Mobile Bandwidth Segmentation of Facebook Ads

Advertisers can now target users according to the mobile user’s bandwidth speed on Facebook. Facebook has introduced this feature to increase advertiser’s reach through Facebook’s sponsored stories. Facebook recognizes the fact that Facebook’s users may be growing but mobile internet...

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The Recipe of a Social Media Campaign

Social media campaigns are the new rage among businesses to tap the audience and create new customers. Every other website or business now has a social media presence, whether they are active or not, they are “there”. But, many a times, designing a successful social media campaign comes across as...

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