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You don’t know its an Ad because its a Native Ad

Aug 29, 2014 0 Comment

What is Native Advertising? Native Advertising is the most natural form of digital advertising. A Native Ad camouflages with the page or the website where it resides. It mixes with the surrounding of the page so well that one cannot realise that it is paid for. How Native Ads are different from Display...


Mobile Bandwidth Segmentation of Facebook Ads

Aug 28, 2014 0 Comment

Advertisers can now target users according to the mobile user’s bandwidth speed on Facebook. Facebook has introduced this feature to increase advertiser’s reach through Facebook’s sponsored stories. Facebook recognizes the fact that Facebook’s users may be growing but mobile internet...


Welcome Close Variants and Good Bye Exact Match

Aug 27, 2014 0 Comment

Google announced on 14th August 2014 that it will do way with “do not include close variant” option from Google Adwords in late September. On 25th August 2014, Bing Ads announced that it will also follow Google in this matter. Bing Ads is testing this option in US but with option to move...


Make Your Site a Load Runner

Aug 25, 2014 0 Comment

People or customers don’t like to be kept waiting. If your website or page takes time to load then people will leave your site and look for another. A page’s loading time affects it’s bounce back rate. A page which takes a very long time to load will generally have a lower bounce back...


Freedom of Language

Aug 22, 2014 0 Comment

People all over the world speak in more than one language, Google now recognizes this fact. According to a post yesterday, Google has added multilingual search feature to it’s Google search application on android. Now you can voice search in more than 50 languages regardless of the language you...


Happy Independence Day

Aug 15, 2014 0 Comment

“Wings of Independence is the greatest gift of Mankind” The Patriotic Team of Refresh Ideas wishes you a very Happy 67th Independence Day. ...


Black Hat Social Media: A frightening dream coming to life

Aug 14, 2014 0 Comment

What is Black Hat Social Media? Black Hat Media is an attempt through strategies and tactics that lie outside the guidelines of a social media website or means that are not permitted by social media for some kind of personal benefit. Now a days you can see every single person around the street promoting...


Why you need to get Secured? Because Google wants you to

Aug 11, 2014 0 Comment

According to a post by Inc. Magazine, there is a change in Google’s algorithm. Google now wants to push websites to get secured or encrypted. Websites who will get encrypted will now stand a better chance to rank high in Google’s organic search. According to a post on Google’s Online...


One more shitty Link and Google will flush you

Aug 08, 2014 0 Comment

Generating shitty or irrelevant back links will definitely land you in google’s shit-hole. “More the Links better your ranking”, this may have been true some years back but not now. Creating links back to your website is important but then there are good links and bad links. Focus on...


Keyword to Successful SEO

Aug 06, 2014 0 Comment

First of all, What is SEO ? You may have heard or read this abbreviation SEO quite a few times when the topic of digital marketing comes up. SEO stands for Search Engine Optimization. Some experts like to believe it is a science and some believe it is an art. It is basically a way to increase your website’s...


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